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AuctionAds, the low-down

Marketing 1 Comment »

Have you ever looked at those very successful eBay auctioneers and wondered how they were able to sell things so quickly and easily? The answer lies in marketing. How the product is portrayed, how many people see it, and the amount of effort put into selling the product all are components in determining how fast and how much an eBay item will go for. AuctionAds is a tool that allows it’s users to sell their products on eBay with ease by having targetted traffic sent directly to their eBay auction. This ingenius method connects eBayers with publishers in a way like never imagined.

What exactly is AuctionAds?

AuctionAds is basically a sevice that connects eBay sellers with internet publishers to display text links (sometimes with images) that link to the auctioneers auction. AuctionAds banners look very similar to Google’s AdSense banners, and achieve basically the same goal: bring traffic to create more revenue.

AuctionAds: The Benefits

While you may not know much about eBay, you can still earn from eBay. Most eBayers don’t take into account marketing/traffic into auctioning off items, as they expect eBay to deliver the traffic. Although this may be true in some cases, it is very untrue in most circumstances. eBay is just a networking site that allows you to post your content.. you’ve got to serve traffic to your content - the amount of money you make depends on it. This is where AuctionAds comes in play. AuctionAds delivers traffic in a clean, organic way that has outstanding results.

The interface

AuctionAds is easy to use and operates very similarly to AdSense. You enter in information specific to your website so that it looks good with your site. Say, you have a green-looking site - select green-looking colors. It’s as easy as that. The interface makes it very easy to integrate AuctionAds banners into your content, so that you can deliver the best results.AuctionAds - Get Code

After the you have aligned every setting to your specifications (and maybe added a campaign, as it is very similar to AdSense) , you click the go button and code is delivered straight-away. Here’s an example of the code output:

AuctionAds - The CodeYou can notice that the code is embedded in a JavaScript tag and that it looks surprisingly (or is it) similar to Google’s AdSense. Hey, if you come up with as good of an idea like AuctionAds, why waste time creating a whole different styloe with Google’s AdSense JavaScript approach has worked very well for Google? I certainly would take the easy-route..

The code can be editted to match the style settings of your website and to make the ads not stand out, but rather, fit in accordingly to your content.

The final outputted AuctionAd banner should look something like this:
AuctionAds - Banner
It looks very clean with your website and virtually all of the colors can be changed to your specifications. A picture is included with every eBay auction listed and shows a bit of information. This is unlike AdSense because there are no images associated with Text Ads in AdSense. Good work, AuctionAds.

Getting statistics and reports

Reporting is very easy-to-use and can output results according to your needs. Here is an example output (wow, I didn’t make very much money today!).

AuctionAds - Reports

You can even show reports according to individual campaigns to see how well your other ads are doing and which ones produce the best results.

In Conclusion…

AuctionAds is a serious consideration for the start-up internet entrepreneur looking to earn a few extra bucks per day. Since AuctionAds pays you on commission, the higher sold item means more profit for you. Just wait it out if you don’t make a sale the first day. AuctionAds can be your next money making endeavor!

                                                                  

Tips for marketing your blog

Marketing 162 Comments »

With so many blogs being created every day, it’s a mystery to many bloggers how to make their blog stand out. It’s simple. People want to read good content, and with good content comes ad revenue. Well, maybe it’s not that easy… We’ve finally unleashed the secrets of successful blog marketing. Do note that these are not guaranteed to increase your click-through ratios and they will not bring good karma to you or your ads.. If only.. Nonetheless, these tips should benefit your blog and make it more user-friendly, more easily accessible, and more content-enabled.

There are many types of blogs or purposes for blogs and a certain number of tactics are applicable to just about all of them, so here is a “short” list of tips for marketing and optimizing a blog:

  1. Decide on a stand alone domain name www.myblog.com or directory of existing site www.mysite.com/blog. Sub domain is also an option blog.mysite.com. Avoid hosted services that do not allow you to use your own domain name!
  2. Obtain and install customizable blog software - WordPress and Moveable Type are my favorites.
  3. Customize blog look and feel templates - aka design.
  4. Research keywords and develop a glossary - Keyword Discovery, WordTracker, SitePoint, SEOBook Keyword Research.
  5. Optimize the blog:
    • Template optimization - RSS subscription options, social bookmark links, HTML code, Unique title tags, URLs, Sitemap
    • Add helper plugins specific to WordPress or MT
    • Create keyword rich categories (reference your keyword glossary)
  6. Enable automatic trackback and ping functionality.
  7. Create Feedburner Pro account and enable feed tracking.
  8. Setup Google acount for Sitemap, validate and prep for future submission.
  9. Identify authoritative blogs, web sites and hubs for outbound resource links and blogroll.
  10. Format archived posts, related posts.
  11. Enable statistics for tracking - Performancing, Google Analytics, ClickTracks.
  12. Submit RSS feed and Blog URL to prominent RSS and Blog directories / search engines.
  13. Engage in an ongoing link building campaign.
  14. If podcast or video content are available, submit to Podcast and Vlog directories.
  15. Submit blog url to paid directories with categories for blogs - Yahoo, BOTW, bCentral, WOW, JoeAnt.
  16. Optimize and distribute a press release announcing blog.
  17. Request feedback or reviews of your blog in relevant forums, discussion threads. If you have a resourceful post that will help others, point to it.
  18. Research and comment on relevant industry related blogs and blogs with significant centers of influence.
  19. Post regularly. If it’s a news oriented blog, 3-5 times per day. If it’s an authoritative blog, 3-5 times per week, but each post must be unique and high value.
  20. Monitor inbound links, traffic, comments and mentions of your blog - Google Alerts, Technorati, Blogpulse, Yahoo News, Ask Blogs and Feeds.
  21. Always respond to comments on your blog and when you detect a mention of your blog on another blog, thank that blogger in the comments of the post.
  22. Make contact with related bloggers on AND offline if possible.
  23. When making blog posts always cite the source with a link and don’t be afraid to mention popular bloggers by name. Use keywords in the blog post title, in the body of the post and use anchor text when you link to previous posts you’ve made.
  24. Use social networking services, forums and discussion threads to connect with other bloggers. If they like your stuff, they will link to you.
  25. Remember when web sites were a new concept and the sage advice to print your web address everywhere you print your phone number? The same advice applies for your blog.

These are just a few examples.. feel free to share your ideas!

                                                                  
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